Facebook’s MAUs Top 2 Billion, Eyes Q4 Deceleration
Facebook’s third quarter results topped expectations on the heels of advertising growth, adding tens of millions of new users in the period across all regions. The firm pointed to a deceleration in...
View ArticleFacebook Launches ‘Facebook Pay’ For Cross-App Payments
Facebook has announced the launch of Facebook Pay, a payment system meant to operate through Facebook, Instagram, Messenger and WhatsApp. “People already use payments across our apps to shop, donate to...
View ArticleFacebook M&A Chief Defends Instagram Acquisition
Amin Zoufonoun, who heads up Facebook’s mergers and acquisitions (M&A), defended the company’s Instagram purchase in a Facebook post amid investigations by lawmakers and regulators, CNBC reported...
View ArticleInstagram To Enable In-App Nonprofit Donations
Facebook is adding three new features throughout its platforms to help with fundraising efforts, the most visible of which is a donate button that nonprofits will have on their Instagram profiles,...
View ArticleAn Instabrand’s Innovation Journey Into Experiential Wellness
As of 2019, tea cleanses or tea detoxes are a fairly well-known phenomenon. Odds are good that if one heads to their social media feed of choice, they can find at least one online acquaintance...
View ArticleSnap CEO Addresses Pressure On Big Tech
As politicians and regulators up their pressure on so-called Big Tech in the U.S., it can be difficult to see where all that effort will lead, especially given the timetable for antitrust actions at...
View ArticleFacebook Dating Enhances Cross-App Integration
Facebook Dating users can now add their Facebook or Instagram Stories to their dating profiles. Launched in September, Facebook Dating was created to give users “a more authentic look at who someone...
View ArticleInstagram Aims To Have Athletes, Teams Sell Products
To create relationships with fans, sports stars, teams and leagues have used Instagram for a long time. But they are also increasingly tapping into the social media platform to sell products as well,...
View ArticleAlexa Tops Apple’s Free App Downloads
A large number of people received Amazon Echoes and Fitbits this holiday season, according to Apple’s App Store, CNBC reported on Thursday (Dec. 26). Amazon’s Alexa app, which assists users in setting...
View ArticleGiving Financial Independence The Royal Treatment
For Americans, who didn’t grow up with a constitutional monarchy in place, the various ins-and-outs of the British royal family are a fun, if occasionally confusing, spectacle to watch from a distance....
View ArticleApp Annie: Mobile Companies Valued 6X Higher Than Those Without Mobile Focus
Mobile data and analytics company App Annie released its annual report The State of Mobile in 2020, offering a deep dive into the mobile ecosystem in 2019. The annual report offers a perspective of...
View ArticleInstagram Cuts IGTV Button, Citing Low Use
After lackluster returns on downloads, Instagram is removing the button that let users access its standalone IGTV app, according to spokespeople. The app only got about 7 million downloads from users...
View ArticleSnap: China’s TikTok Could Pass Instagram In Growth
TikTok, with its gamut of quick dance and lip sync videos, could become even bigger than rival Instagram, said Snap Inc. Chief Officer Evan Spiegel. Spiegel, speaking at the annual Digital Life...
View ArticleHow The DTC Model Is Gaining An Edge In Commerce
Don’t call it a makeover, not yet. But direct-to-consumer (DTC) retail is undergoing some significant changes, which could help strengthen DTC activities for years to come. Personalization is among the...
View ArticleTapping The Contextual Commerce Power Of TikTok
As recently as a few years ago, experts were predicting the era of social media platforms was over, and that new entrants were far less likely to make a dent on the market than be bought out by the...
View ArticleSocial Shopping Struggles With The Burden Of Potential
2020 just might be the year that the long-awaited social shopping business actually shows up. Ever since Facebook and Google put their muscle behind connecting content to commerce three years ago, the...
View ArticleInstagram Pulls In Over 25 Pct Of Facebook Ad Revenue
It appears that Instagram generated more than a quarter of Facebook’s total revenue last year, according to sources. The photo-sharing social media giant was acquired by Facebook in 2012 for $715...
View ArticleLove: There’s An App For That
Today (Feb. 14) is Valentine’s Day, the official day we collectively celebrate love in all its glories. Couples will go out, and dedicated singles will stay in, while the not-in-love-but-looking-hard...
View ArticleSolving Social Commerce’s Conversion Problem
The potential of social commerce – consumers transacting directly through their various social media channels – has been talked up for the better part of the last decade. The logic is simple and...
View ArticleInstagram Creator Looks To Help Restaurants With Gift Card Directory
To help local companies continue to bring in revenue amid COVID-19 restrictions, Instagram Co-founder Mike Krieger and his wife, Kaitlyn, rolled out a directory of eateries in the Bay Area offering...
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